What does “Genuine” mean? According to J. C. Maxwell, it means being the real deal. It means being who you say you are. It means to be real, to say it as it truly is. It means to be honest! Genuine people are open without pretense. To be genuine you must be willing to be vulnerable. You must also be willing to stand up for what you believe is right even though you might be alone. You must be faithful to your values and beliefs. Children will see through you if you are not genuine. And, you will sleep well at night when you have been genuine. So, as much as it is not always easy to be genuine, you will always be more fulfilled if you are so.