1. Never lie.
2. Never compare with others.
3. Never over-commit.
4. Never let someone over-commit.
5. Never attack a person.
6. Never give corrective feedback in public.
7. Never address more than one concern.
8. Never discourage.
9. Never belittle or patronize.
10. Never be vague.
11. Never give feedback without examples.
12. Never be negative.
13. Never be unkind.
14. Never give corrective feedback when you’re emotional.
15. Never lose focus.
16. Never withhold corrective feedback until the end of the conversation.
17. Never delay.